We are looking to speak with an expert on the distribution or marketing side for Oats. He needs to be conversant with
1. Regional dynamics of players – who is strong where
2. Complete idea of the competition scenario – what are the players’ marketing strategies
3. Who are the likely new entrants in this space
4. Channel specifics – what are the terms of contract with channel partners
5. Some idea of raw material sourcing (low priority)
