One of our client is working on a merchant acquiring project and wants to connect with professionals who have expertise in the domain and can comment on
1. What is the cost of acquisition per customer?
2. What is the productivity of feet on street w.r.t merchants acquired per day?
3. Is there change in merchant discount rate for small merchants- both in terms of willingness and ability to pay?
4. What is the maintenance cost per merchant per year? Number of visits required, call centre, other servicing
5. What is the possible conversion ratio for cross selling other products like credit, insurance etc?
6. What are the barriers to acquiring merchants- Hassle of extra technology integration etc.