Client is doing a study to understand the Mattress market in India. They would like to speak with senior experts from leading players involved in the sales of mattresses across India. The goal is to understand the current market landscape, emerging themes, growth prospects etc. Additionally they are also looking to get an understanding on the exclusive brand outlets (EBOs), key differences between COCO/COFO/FOFO stores, best practices and capability building in a franchisee team and key learnings between multi-brand outlets and EBOs.
