Total motor vehicle sales grew 11 percent in 2012 and exceeded sales target by a modest 1.7 percent, data from the Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI) showed.
The 16-member CAMPI sold a total of 156,649 units last year or 11 percent higher than the 141,170 units sold in 2011. It also surpassed its sales target of 154,000 units in 2012.
The CAMPI, however, is trying to present a unified industry image amid animosity as it has been including sales from the pure auto traders – the Association of Vehicle Importers and Distributors in its overall growth projections. Thus, CAMPI president Rommel Gutierrez came up with an overall industry target of 185,000 units in 2012, which is 12 percent higher than the entire industry sales of 165,194 units in 2011. To hit the 850,000 target, AVID must be contributing 23,000 units. AVID has yet to come up with its official sales data.
Based on the CAMPI sales alone, all vehicle segments improved their performance. The commercial vehicle (CV) segment contributed the biggest with total sales of 108,324 units or 12.2 percent more than the 96,588 units sold in 2011. CV sales accounted for 69 percent of total sales.
The passenger car segment grew 8.4 percent to 48,328 units from 44,582 units or 30.85 percent of the market.
The biggest improvement came from the trucks and buses vehicle category with 39 percent increase as sales hit 1,500 units from 1,079 units.
Sales of light trucks also improved by 25.2 percent to 2,3332 units from 1,62 units in 2011.
The Asian utility vehicle category sold a total of 40,231 units or 12.2 percent higher than the 35,851 units in 2011.
By category, sales of light trucks (mostly sports utility vehicles) was the biggest with 64,261 units or 11.2 percent higher than the 57,796 units sold in 2011.
CAMPI’s sales got a strong boost from the record sales in December of 15,369 units, which is 48 percent higher than the 10,358 units sold in 2011.
The December sales include 5,390 units of passenger cars, which is 76 percent higher than December 2011, while the commercial vehicles grew by 37 percent to 9,979 units from 7,296 units in the same month of 2011.
In terms of players, Toyota Motor Philippines Corp. dominated the market with a share of 42 percent having sold 65,396 units, followed by Mitsubishi Motors Philippines Co., with 22 percent with 34,915 units, Honda Cars Philippines Inc., with 8 percent for selling 12,653 units and Isuzu Philippines Corp. with 7.51 percent for 11,759 units sold.
Gutierrez attributed the growth in the automotive sector to increase in consumer spending brought about by the outstanding performance of the Philippine economy with a GDP growth rate of 6.5% in the first three quarters of 2012—making the country one of the best performing economies in the region— as well as an increase in foreign currency remittances from OFWs, aggressiveness of banking institutions to facilitate car financing, and a stronger peso versus the US Dollar.
“We are very pleased with the industry’s strong showing for the year. Moreover, this sales performance is a sign that car companies’ supply was able to meet the growing demand. For next year, customers can expect more from CAMPI and its members as it looks to introduce more exciting models which will propel the local automotive industry to grow further. I am confident that CAMPI’s performance in the coming years will continue to significantly contribute to the Philippine economy,” Gutierrez said in a statement. (BCM)
Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI)